stay – away
Within the context of the Covid-19 pandemic, the challenge was to develop a neologism that reflects the current situation. On the basis of the questions below, a typographic visualization in form of an animated poster was created: Where does the word come from? What is the new meaning about? How does the animation support the visualization of the composition?
The animation was done with after effects, playing with the deformation of iconic font univers (condensed).
© katharina krauskopf – kkrauskopf@aol.com – impressum
